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Flanagan Marketing Panelist for NJAdClub Career Day at Montclair State.
Friday, March 07, 2008.

On April 8, 2008 students of marketing, PR, and creative services at Montclair State University enjoy a robust Career Day brought together by the NJAdClub http://www.njadclubcareerday.org.

A full-day event, the day includes featured speakers and breakout sessions where panelists bring varying and diverse perspectives to students that they may better understand the potential of their career choices. Wendy Flanagan, Vice President and Partner at Murray, will join others in a marketing discussion.

Said Flanagan, "I think it's important for students to see a broad spectrum of viewpoints regarding their chosen career area. Marketing has become so incredibly specialized today, and yet the conversation continues [in media] with the need to justify the CMO seat at the C-level."

The Career Day panel starts with the famous cliché, "No one plans to fail; they just fail to plan." All products and services that make it to the market place have a beginning. Students will meet with pros on the agency and client side to find out the "ins" and "outs" of market planning. They will learn how market research influences brand positioning and promotional strategies as well as the media mix used to reach the target market.


About Murray.
Murray conceives and creates digital business communications that improve sales performance, promote consistent marketing and maximize employee efficiency. For over 30 years, the Murray client roster has been a who’s who of Fortune-level corporations. And, that tradition of excellence continues. Today’s active accounts include ADP, ADT, Johnson & Johnson, Verizon Wireless and Wyndham Hotel Group.

Murray.
Contact:  Wendy Flanagan
Phone: 908-362-8174 x111
Email: Contact Murray
 
 
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